International legal practice Osborne Clarke has advised Lucid Group on its acquisition of creative and digital consultancy, Bluedog.

Founded in 2007, Lucid Group is an industry leader in providing medical communications that transforms patients’ lives.  Currently it has four stand-alone companies within its group; Leading Edge, Lighthouse, Lucid Partners and Vivid.

Bluedog has been producing creative materials for its clients, reaching and engaging healthcare audiences for over 23 years. The team has skills in creative design, digital design, motion graphics, video development and web design and development – capabilities that Lucid Group needs every day.

Dennis O'Brien, Chief Executive at Lucid Group commented: "Delighted to work with Osborne Clarke again. Alistair and his team exceeded our expectations. They were a committed and integral part of our internal team, managed the process brilliantly and made the diligence and transaction incredibly smooth. A pleasure to work with."

The Osborne Clarke team advising Lucid Group was led by Partner Alistair Francis and included Senior Associate Sarah Crabtree and Associate John Oladeji from the Corporate team. Partner Mathew Oliver and Associate Helena Zaba advised on tax matters.

Osborne Clarke has a market leading reputation as legal advisers to innovative businesses in the marketing, communications, design, content and technology sectors, particularly with transformative transactional projects. It is one of the leading law firms in the UK and internationally, working with both global businesses and also fast-growth start-ups and market challengers. The team advises at every stage of company development across all corporate issues, from equity and debt fundraisings to M&A, IPOs and JVs.

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