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Digitalisation

Right now, there’s probably at least one area of your business facing transformative change driven by technology or digital risk.

Digital disruption has become a business norm - not so much “Is change happening?” but rather “How quickly, and across how many areas?” Such fast-paced and often wholesale change can cause as many issues as it’s trying to solve.

You'll want to work with people who can use their comprehensive understanding of your sector and the legal implications of digitalisation to solve the problems your business is facing today. And to help you prepare for the problems and opportunities you'll face tomorrow.

We aren't just digitalisation specialists. We know that digital tools should always be a means to an end – using tech and data to realise your sustainability objectives, or to manage your business' shifting use of real estate, urban space or an increasingly flexible, distributed workforce. Our decarbonisation and urban dynamics experts sit alongside our digitalisation specialists so that we offer the advice you need, in the right commercial context.

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What's on the horizon?

Our digital regulatory timeline outlines what you need to have on your radar.

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Our Digitalisation expertise

AI, Data Protection and Transformative Technologies
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Digital Regulation
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Digital Transformation Projects
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Strategic Tech Investments and M&A
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Helping you succeed in tomorrow's world

Digitalisation involves knowing how to govern and exploit technologies and having a data strategy. Chances for growth are exponential. We work with our clients to leverage these opportunities, helping them exploit transformational trends. Gianluigi Marino - Head of Digitalisation, Italy
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Consultation includes user reviews and 'dark patterns' such as drip pricing
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Regulatory and compliance
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04/09/2023
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SaaS agreements: what to look out for in the UK and EU
SaaS vendor and customer contractual expectations will differ but what are the key provisions and current market practice?
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Online Safety
Singapore passes Online Criminal Harms Act
The legislation strengthens Singapore's fight against harmful cyber activity and bad actors using the internet for crime
21/08/2023
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The latest Digitalisation updates

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How we've helped clients

Feedr

Advised Compass Group UK and Ireland, on its acquisition of Feedr - a mobile ordering and pre-pay technology enabling Compass to transform the way people interact with on-site restaurants, with employees able to browse menus, pay and collect more flexibly, enhancing their food at work experience.

Learn more
GDPR x AI

Advising on compliance with the GDPR automated decision-making requirements in relation to an AI travel optimisation solution

Drone regulation

Advised a leading manufacturer of cameras on the global launch of a drone product, including gathering advice on drone regulation across 24 jurisdictions and a global overview on drone law

Cloud Act

Supported several German digital media companies with the analysis of the Cloud Act implications for their relationships with US suppliers.

App privacy

Advised a leading retailer on the roll out of a new app-based customer loyalty service programme which involved data privacy and strategy advice across multiple jurisdictions

IoT connectivity

Advised Wireless Logic Group on its acquisition of M2MBlue, a Machine to Machine and IoT connectivity specialist with a focus on high-bandwidth applications. 

Learn more
Cloud-based marketplace

Advised Grifols on the acquisition of a 10% stake in Bloodbuy, a cloud-based marketplace that facilitates buying and selling of blood components in the US. 

Learn more
Start-ups

Advised Founders Factory on the launch of Founders Factory Hygiene and Home, a joint venture with Reckitt Benckiser (RB), to discover and develop start-ups who will transform the lives of consumers and create a cleaner world through cutting edge technology and innovation. 

Learn more
Tech recruitment

Advised shareholders and management of global find, train and talent consultancy, Mthree, on an investment by ECI Partners.

Learn more
Facial recognition

Advising on legal liability around the use of automated facial recognition in the UK, Germany and France

AI content filtering

Advising on indirect discrimination issues in relation to an AI content filtering tool

Machine learning

Advising on the extent to which a machine learning underwriting tool created market distortion in the insurance sector

Natural language processing

Preparing standard form licensing terms and conditions for an international natural language processing solution

Retail robots

Providing guidance on the liability of in-store autonomous retail robots

AI x insurance

Advising an innovative AI developer on the competition and regulatory implications of the use of AI in the insurance sector

Cyber-attack

Defending a children's electronic toy manufacturer in relation to a data protection investigation following a major cyber-attack

E-commerce

Advising clients on global e-commerce launches, including all applicable areas of compliance: financial services, marketing and advertising, consumer protection and data protection

Digital regulation

Advising clients on the launch of global subscription services and the digital regulation implication

Digital economy

Advising a range of clients in engaging with competition regulators and government on reforms to competition law for the digital economy, including the European Commission's e-commerce sector inquiry, the UK Competition and Markets Authority's Digital Advertising market study and the UK Digital Taskforce's call for input on digital regulation.

Connected vehicles

Advising a leading insurer on the regulatory implications of data gathering from connected cars

Brexit and digital regulation

Advising clients on the impact of Brexit on the digital regulation landscape

Online to offline retail

We have advised clients on the launch of physical retail stores, to complement their online offerings

IoT and telecoms

Supported a major telecoms provider on its IoT offering for its consumer customer base.

In-store VR

Advised a major food products business on brand issues in relation to promotions and content creation for in-store virtual reality experiences

Blockchain

Advised on the negotiation of a complex agile development agreement with a consortium of major oil majors, investment banks and equity houses for the production of a unique platform to digitise the global commodities trading industry using blockchain technology

Software supplier negotiation

Advised UBM on the negotiation of various Technology Agreements with software suppliers, including tailor made software for the event planning business and a new global CRM system

Data protection for home connectivity

Advised a technology business on privacy and data protection issues surrounding new connected machines for the home

Feedr

Advised Compass Group UK and Ireland, on its acquisition of Feedr - a mobile ordering and pre-pay technology enabling Compass to transform the way people interact with on-site restaurants, with employees able to browse menus, pay and collect more flexibly, enhancing their food at work experience.

Learn more
GDPR x AI

Advising on compliance with the GDPR automated decision-making requirements in relation to an AI travel optimisation solution

Drone regulation

Advised a leading manufacturer of cameras on the global launch of a drone product, including gathering advice on drone regulation across 24 jurisdictions and a global overview on drone law

Cloud Act

Supported several German digital media companies with the analysis of the Cloud Act implications for their relationships with US suppliers.

App privacy

Advised a leading retailer on the roll out of a new app-based customer loyalty service programme which involved data privacy and strategy advice across multiple jurisdictions

IoT connectivity

Advised Wireless Logic Group on its acquisition of M2MBlue, a Machine to Machine and IoT connectivity specialist with a focus on high-bandwidth applications. 

Learn more
Cloud-based marketplace

Advised Grifols on the acquisition of a 10% stake in Bloodbuy, a cloud-based marketplace that facilitates buying and selling of blood components in the US. 

Learn more
Start-ups

Advised Founders Factory on the launch of Founders Factory Hygiene and Home, a joint venture with Reckitt Benckiser (RB), to discover and develop start-ups who will transform the lives of consumers and create a cleaner world through cutting edge technology and innovation. 

Learn more
Tech recruitment

Advised shareholders and management of global find, train and talent consultancy, Mthree, on an investment by ECI Partners.

Learn more
Facial recognition

Advising on legal liability around the use of automated facial recognition in the UK, Germany and France

AI content filtering

Advising on indirect discrimination issues in relation to an AI content filtering tool

Machine learning

Advising on the extent to which a machine learning underwriting tool created market distortion in the insurance sector

Natural language processing

Preparing standard form licensing terms and conditions for an international natural language processing solution

Retail robots

Providing guidance on the liability of in-store autonomous retail robots

AI x insurance

Advising an innovative AI developer on the competition and regulatory implications of the use of AI in the insurance sector

Cyber-attack

Defending a children's electronic toy manufacturer in relation to a data protection investigation following a major cyber-attack

E-commerce

Advising clients on global e-commerce launches, including all applicable areas of compliance: financial services, marketing and advertising, consumer protection and data protection

Digital regulation

Advising clients on the launch of global subscription services and the digital regulation implication

Digital economy

Advising a range of clients in engaging with competition regulators and government on reforms to competition law for the digital economy, including the European Commission's e-commerce sector inquiry, the UK Competition and Markets Authority's Digital Advertising market study and the UK Digital Taskforce's call for input on digital regulation.

Connected vehicles

Advising a leading insurer on the regulatory implications of data gathering from connected cars

Brexit and digital regulation

Advising clients on the impact of Brexit on the digital regulation landscape

Online to offline retail

We have advised clients on the launch of physical retail stores, to complement their online offerings

IoT and telecoms

Supported a major telecoms provider on its IoT offering for its consumer customer base.

In-store VR

Advised a major food products business on brand issues in relation to promotions and content creation for in-store virtual reality experiences

Blockchain

Advised on the negotiation of a complex agile development agreement with a consortium of major oil majors, investment banks and equity houses for the production of a unique platform to digitise the global commodities trading industry using blockchain technology

Software supplier negotiation

Advised UBM on the negotiation of various Technology Agreements with software suppliers, including tailor made software for the event planning business and a new global CRM system

Data protection for home connectivity

Advised a technology business on privacy and data protection issues surrounding new connected machines for the home

Connect with one of our experts

Mark Taylor
Partner, Head of Digitalisation, UK
+44 20 7105 7640 Email Mark Full biog
Katherine Kirrage
Partner, Transformation Manager – Digitalisation, UK
+44 207 105 7514 Email Katherine Full biog
Catherine Hammon
Digital Transformation Knowledge Lawyer, Head of Advisory Knowledge, UK
+44 207 105 7438 Email Catherine Full biog
Konstantin Ewald
Partner, Head of Tech, Media and Comms, Germany
+49 221 5108 4160 Email Konstantin Full biog
Tamara Quinn
Partner, UK
+44 207 105 7066 Email Tamara Full biog
Nick Johnson
Partner, International Head of Tech, Media & Comms, UK
+44 20 7105 7080 Email Nick Full biog
Gianluigi Marino
Partner, Head of Digitalisation, Italy
+39 02 5413 1769 Email Gianluigi Full biog
John Davidson-Kelly
Partner, International Sub-sector Leader, Media & Entertainment and Digital Regulation, UK
+44 20 7105 7024 Email John Full biog
John Buyers
Partner, UK
+44 20 7105 7105 Email John Full biog
Rafael García del Poyo
Partner, Spain
+34 91 576 44 76 Email Rafael Full biog
Henrik Bergström
Managing Partner, Sweden
+46 72383 5301 Email Henrik Full biog
Guohua Zhang
Managing Partner, Co-founder, China
+86 21 6279.8808 Email Guohua Full biog
Mathias Loertscher
Partner, UK
+44 20 7105 7528 Email Mathias Full biog
Chia-Ling Koh
Managing Director, Singapore
+65 6350 4381 Email Chia-Ling Full biog
Steve Wilson
Managing Partner, US
+1 917 545 3672 Email Steve Full biog
Pippa Byrne
Partner, UK
+44 207 105 7478 Email Pippa Full biog
Ray Berg
Partner, US
+1 650 620 0178 Email Ray Full biog
Keith Bordell
Partner, UK
+44 20 7105 7606 Email Keith Full biog
Keir Pimblett
Associate Director, UK
+44 20 7105 7318 Email Keir Full biog
Josephine Healy-Russell
Senior Associate, UK
+44 207 105 7710 Email Josephine Full biog
Veronica McMahon
Knowledge Lawyer Director, UK
+44 207 105 7442 Email Veronica Full biog
Adam Sinfield
Immigration Director, UK
+44 117 917 3658 Email Adam Full biog
Sam Furse
Associate, UK
+44 117 917 3039 Email Sam Full biog
Rachel Couter
Partner, Head of UK Contentious Financial Services, UK
+44 207 105 7462 Email Rachel Full biog
Douglas Hawthorn
Partner, UK
+44 207 105 7122 Email Douglas Full biog
Mary Lawrence
Partner, UK
+44 117 917 3512 Email Mary Full biog
Amy Moylett
Associate, UK
+44 118 925 2140 Email Amy Full biog
Tim Hewens
Partner, UK
+44 207 105 7501 Email Tim Full biog
Peter Sheppard
Partner, UK
+44 118 925 2092 Email Peter Full biog
Georgina Graham
Partner, UK
+44 117 917 3556 Email Georgina Full biog
Nick Price
Partner, UK
+44 207 105 7496 Email Nick Full biog
Henry Fox
Associate Director, UK
+44 20 7105 7510 Email Henry Full biog
James Taylor
Partner, UK
+44 117 917 3180 Email James Full biog
Douglas Peden
Legal Director, UK
+44 117 917 4026 Email Douglas Full biog
Richard May
Partner, UK
+44 207 105 7857 Email Richard Full biog
Andrew Reeves
Senior Associate, UK
+44 207 105 7738 Email Andrew Full biog
Jack Golpin
Senior Associate, UK
+44 117 917 3033 Email Jack Full biog
Arne Katharina Ruhwinkel
Associate, Germany
+49 221 5108 4086 Email Arne Katharina Full biog
Adrian Schneider
Partner, Germany
+49 221 5108 4370 Email Adrian Full biog
Dr Björn Hürten
Partner, Germany
+49 221 5108 4200 Email Björn Full biog
Dr Flemming Moos
Partner, Specialist lawyer for IT law, Germany
+49 40 55436 4054 Email Flemming Full biog
Gereon Abendroth
Partner, Germany
+49 221 5108 4332 Email Gereon Full biog
Dr Hendrik Schöttle
Partner, Specialist lawyer for IT law, Germany
+49 89 5434 8046 Email Hendrik Full biog
Dr Jens Schefzig
Partner, Germany
+49 40 55436 4054 Email Jens Full biog
Dr Sebastian Hack, LL.M.
Partner, Germany
+49 221 5108 4210 Email Sebastian Full biog
Leonie Schneider
Senior Associate, Germany
+49 221 5108 4160 Email Leonie Full biog
Nicolas Gabrysch
Partner, Germany
+49 221 5108 4178 Email Nicolas Full biog
Till-Manuel Saur
Partner, Germany
+49 30 7262 18021 Email Till-Manuel Full biog

Decarbonisation

Climate change poses a significant challenge to our planet, our personal lives and our businesses.

Explore Decarbonisation

Digitalisation

Right now there’s probably at least one area of your business facing transformative change driven by technology or digital risk.

Explore Digitalisation

Urban Dynamics

We're here to help you negotiate the legal challenges you'll face as our cities change.

Explore Urban Dynamics

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