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  • Providing for tomorrow today

    understanding an ageing workforce
    Download the report

    Retention of older workers in the workplace is increasingly under the spotlight and understanding how to plug skills and talent gaps is key. Our report "Providing for tomorrow today: understanding an ageing workforce" conducted by Censuswide highlights some fascinating data around workforce and workplace provision with the survey covering questions relating to employee benefits, pension requirements, retirement age, skills gaps and training, and preferences relating to employment status. The report draws out some key learnings to help employers prepare and provide for an ageing workforce.

    The report also delves deeper into each of our 7 industry sectors.

    Understanding an ageing workforce

    Sector survey headline findings

    • Energy and Utilities
    • Financial Services
    • Life Sciences and Healthcare
    • Mobility and Infrastructure
    • Retail and Consumer
    • Technology, Media and Communications
    • The Built Environment
    View more View less
    We talk a lot about Millennials and Generation Z – how to retain them and keep them engaged in work. The chat is quieter when it comes to Baby Boomers and Generation X. This is starting to change for the simple reason that the workforce is ageing. Olivia Sinfield - Partner, Employment and International Head of Urban Dynamics
    The survey highlights workers’ aspirations as they approach retirement and how their priorities will change. We hope that you find this survey, its data and findings, useful when thinking about your recruitment and retention strategies. Ian Hyde - Partner, Head of Tax Disputes and Osborne Clarke Age Champion
    Understanding an ageing workforce
    Download

    About the survey

    Benefits

    The survey features data on workers' preferences around benefits. Which are most important to them? Which benefits do they not currently receive from their companies, but wish they did? Which do they think would allow them to approach retirement most happily?

    Skill sets

    We asked workers across the sectors for their thoughts and feelings about skill sets. Do they think they will need to reskill and upskill prior to retirement? Do they feel confident about their ability to do so? Do they feel their current skills are valued by their current companies?

    Retirement plans

    Another of the areas covered by the survey was around plans for retirement. What age would workers retire in an ideal financial scenario? What about based on their current financial situation? How much do they think they will need to retire at their intended retirement age? 

    Our methodology

    The research was conducted by Censuswide, among a sample of 700 people based in the UK, working full-time or part-time in the following industry sectors:

    • Energy and Utilities
    • Financial Services
    • Life Sciences and Healthcare
    • Mobility and Infrastructure*
    • Retail and Consumer
    • Technology, Media and Communications
    • The Built Environment


    The respondents included 100 people working in each industry sector and were categorised by age brackets:

    • 35-44 year olds
    • 45-55 year olds 

    with quotas of 50 of each of the following:

    • junior level
    • middle management level
    • senior level (natural fallout beyond that). 

    The data was collected between 10 February 2023 and 22 February 2023. Censuswide abides by and employs members of the Market Research Society and follows the MRS code of conduct which is based on the ESOMAR principles.

    * Responses from the Mobility and Infrastructure sector were defined in the survey as ‘Transport and Infrastructure’.

    Understanding an ageing workforce
    Download
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    Connect with one of our experts

    ol
    Olivia Sinfield
    Head of Employment / Employment and GDPRforHR Partner
    +44 20 7105 7480 Email Olivia Full bio UK
    Photo of Paul Matthews
    Paul Matthews
    Partner
    +44 117 917 3592 Email Paul Full bio UK
    Michael Carter
    Michael Carter
    Partner, Head of Incentives
    +44 207 105 7646 Email Michael Full bio UK
    Leanne Coates
    Leanne Coates
    Partner
    +44 117 917 4478 Email Leanne Full bio UK
    Jérôme Scapoli
    Jérôme Scapoli
    Partner, Employment
    + 33 1 84 82 46 40 Email Jérôme Full bio France
    Anna Golenia
    Anna Golenia-Wójcik
    Counsel, Head of Employment & Pensions
    +48 504 399 787 Email Anna Full bio Poland
    Vinciane Rysselinck
    Vinciane Rysselinck
    Senior Counsel
    +32 2 515 9308 Email Vinciane Full bio Belgium
    Patricia.delatorre
    Patricia de la Torre
    Counsel
    +34 91 576 44 76 Email Patricia Full bio Spain
    Alexander Schlicht
    Alexander Schlicht
    Partner, Certified Specialist for Employment Law
    +49 172 663 4688 Email Alexander Full bio Germany
    Jorgo Tsiris
    Jorgo Tsiris
    Partner, Lawyer
    +31 207 02 86 18 Email Jorgo Full bio The Netherlands
    Mikael Nelson
    Mikael Nelson
    Partner
    +46 70 955 50 59 Email Mikael Full bio Sweden
    David Plitt
    Dr David Plitt, LL.M.
    Partner, Specialist lawyer for employment law
    +49 40 55436 4096 Email David Full bio Germany
    Pietro Scianna
    Pietro Scianna
    Partner, Head of Employment & Labour
    +39 02 5413 1799 Email Pietro Full bio Italy

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