Navigating the Intellectual Property Landscape in Advertising

Join our Intellectual Property and Advertising Law experts for a discussion on the key IP considerations for advertising campaigns, including brand clearance issues, high risk activities, AI in advertising, and what happens when a campaign goes wrong.

We'll be following the event with a networking drinks reception. 

Topics to be covered include: 

  • Brand clearance essentials for advertising campaigns
  • High risk activities in advertising: a panel discussion covering greenwashing, comparative advertising, ambush marketing and the Olympics
  • When an advertising campaign goes wrong: a look at IP caselaw dealing with Advertising campaigns that have gone wrong and the lessons learnt for the future
  • Use of AI in advertising: using a case study, we'll examine contracts and policies, infringement issues, ownership and safety
15:00 - 17:30 GMT