UK Marketinglaw update | October 2022
Published on 20th Oct 2022
Welcome to the latest edition of UK Marketinglaw.
Our coverage includes the government's response to the DCMS committee's report on influencer culture and the ASA's introduction of new content restrictions to protect under 18s.
This month's updates
- Lights, camera, inaction part two: DCMS' report on influencer culture fails to influence government
- Gambling and lottery ads featuring football stars won't score with the ASA
- Ensure that your QR Code complies with the CAP Code
- CAP and BCAP search for better coverage on prise-rise and comparison claims
- ASA buries greenwashing claims in guidance focused on the funeral sector
- Coral advert deemed too exciting
- Don't 'make-up' your cosmetic claims
- Influencers shilling for cryptoassets held "misleading and irresponsible"
- Recent ASA decisions on health and nutrition claims serve as a reminder to alcohol brands
- Screen With Envy told to Screen With Clarity
You may also be interested in:
- Our Dipping into Data series has returned this autumn: you can register for the next session on transferring personal data out of the UK and view the previous session on the Data Protection and Digital Information Bill.
- Our Eating Compliance for Breakfast series has also returned this autumn. Topics include dark patterns and lessons from France on environmental obligations. You can register to attend or view recordings.
- We have also published a report on data-driven business models and the role of legal teams in delivering success.
- Our 2022 Media and Entertainment webinar series has ended but you can register to view recordings. Topics include the digitalisation of advertising, the impact of upcoming online safety regulations, the future of TV, and a focus on non-fungible tokens in sport.
Please get in touch if you have any questions or feedback.