Digitalisation

OCTV Webinars | Digitalisation | Switching to a subscription model

Published on 11th Nov 2020

DT_mobile-touch

One issue which the 2020 New Year predictions did get right was the rise of "Everything as a Service". Digital platforms, apps and connections make it possible to rethink how to meet customer demand. Subscription models are growing across all commercial sectors.

Whilst we're all very familiar with media and entertainment subscriptions, these are continuing to launch and innovate and evolve, and increasingly other sectors are embracing the subscription model too. For example, providing clothes as a service, switching from selling a car to offering it on a subscription basis, or even flipping from selling cups of coffee to a fixed price "all you can drink" subscription offer.

Our experts discussed the legal considerations to take into account, particularly where the end customer is a consumer, including consumer law, financial services regulation, data protection, and marketing consents.

Click here to request a copy of the webinar >

Share
Interested in hearing more from Osborne Clarke?

* This article is current as of the date of its publication and does not necessarily reflect the present state of the law or relevant regulation.

Connect with one of our experts

Interested in hearing more from Osborne Clarke?

Related articles

Tech, Media and Comms
We are very excited to release our metaverse report, in collaboration with our partners at Newzoo, the international consultancy for...
12/10/2021
Read time 3m