The German group Ströer, listed on the Frankfurt Stock Exchange and specialising in out-of-home media, offering its customers personalised and fully integrated end-to-end solutions, has entered into partnership with the shareholders of Dea Group, a group active in the business of dialogue marketing in Italy, purchasing 51% of Dea Holding.
Osborne Clarke advised Ströer in the acquisition, with a team led by partner Umberto Piattelli together with senior associate Stefano Panzini and associate Laura Pallanza. Joachim Wöge founder of Wöge &Co acted as financial advisor to Ströer. KPMG advised on the financial, tax and employment due diligence aspects of the transaction.
Dea Group’s shareholders were advised by LCA Studio Legale. Vitale & Co acted as financial advisor.