Rachael Kelly is an Associate Director in Osborne Clarke's Financial Institutions Group, based in London, United Kingdom. Rachael is an experienced financial services retail banking lawyer, including consumer credit. Rachael advises financial services providers on whether their activities fall within the FCA regime, helping clients launch new products and services aimed at consumers and small businesses.

Key focus areas

  • Launching financial services products aimed at consumers and small business, including consumer finance products
  • Advising on end to end customer journeys, ensuring compliance with Consumer law and the FCA regime
  • Drafting product terms and conditions and other regulatory notices
  • Advising on regulatory change
  • Advising on compliance with the Consumer Duty
  • Advising on remediation programmes as a result of non-compliance. 

Who I advise

  • Banks and Building Societies
  • Fintechs
  • Other providers of retail banking products, including telecommunication providers.

Sector focus

  • Financial Services – acting for banks, building societies and fintechs on regulatory compliance, product launches, consumer credit act, FCA regime. 

How I help clients

Rachael focuses on providing clear, practical advice that helps clients make confident decisions on complex issues and achieve their objectives. By combining strong technical knowledge with an understanding of each client's commercial drivers, she:

  • understands that regulatory advice has to work within real business constraints, focuses on identifying solutions that are both robust and deliverable. 
  • Is direct about risk — distinguishing clearly between what is material and what is manageable — and gives clear recommendations where a client needs them.
  • helps clients make confident, well-informed decisions and leaves them better placed for what comes next — whether that means navigating a regulatory change programme, designing a compliant product framework, managing a conduct risk issue, or engaging constructively with the regulator.

Notable experience

  • Significant time in senior in-house legal and regulatory roles, understanding first-hand the pressures and priorities that legal and compliance teams face.
  • From managing competing internal stakeholders and board-level reporting to delivering pragmatic regulatory advice within tight commercial timelines.
  • Most recently, leading the legal and regulatory workstream for a firm's launch of its first financial services product — building the regulatory and compliance infrastructure end-to-end and setting the business up for ongoing FCA compliance.
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