International legal practice Osborne Clarke has advised the management team at Reapit, the largest CRM and client accounting software provider to the UK residential real estate sector, on its investment partnership with Accel-KKR, a leading global technology-focused investment firm.
The investment partnership combines the deep domain experience and strong track record of Reapit’s existing management team with Accel-KKR’s strategic expertise working with high-growth technology companies. The partnership will enable Reapit to accelerate its growth and innovation, enhance products and services, and expand its technology offering. Through Accel-KKR’s backing, Reapit will accelerate its market leadership in providing its unique end-to-end sales, lettings, property management and client accounts solution to leading estate and letting agencies of all sizes in the UK and Australian markets.
Reapit is recognised as an industry leader in the UK and Australian markets, having won numerous awards for its uniquely integrated solution. Its leading software platform is deeply integrated into its blue-chip customer base that spans multiple geographies and includes more than 200 estate agencies and over 20,000 users.
The Osborne Clarke Corporate team who advised on the transaction were led by Partner Sara Valentine who was assisted by Associate Director Mike Freer, Senior Associate Caroline Drummond and Associate Kirsten Banks.